Tennis Player Oudin's Branding Analysis
September 7, 2009 0 CommentsUp and coming Tennis player, Melanie Oudin, gets kudos
for registering her "brand" as a domain two years ago... That is a
good first step for stomping out the cybersquatting.
The good:
- Melanie has a fan page and a fan club on Facebook that look
pretty "official".
- Melanie's mySpace page looks valid.
Unfortunately, it's hard to keep up with the squatters:
- Melanie's twitter page is squatted (sex ads):
http://twitter.com/melanieoudin
- With a last name that is a little difficult to pronounce, it's
is always recommended to get the simple typos like: melanieodin.com
(available today).
- Oudin.com is, of course, registered (not squatted). This one looks very unlikely to be acquired in the future, because there seems to be a valid business there.
Its difficult for agents and business managers to keep up with all the nuances of internet branding. Especially early in an ...
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