The iPM application provides a complete web-based management platform:
The iPM is optimized for firms that need to track intellectual property for all your clients at once.
The iPM is optimized for your business: Talent Agencies,
Attorneys, Sports Agents, Political Campaigns, Publishers, and
more.
If some of your newer clients "aren't quite famous yet", Avantla can acquire and register missing branding components. No need to worry, anymore, if you have the right web domains, social media accounts (Twitter, Facebook, MySpace, and many more), and Trademarks for your clients.
Keep you client's brand "clean" can save many thousands of dollars in legal fees, compared to the costs of eliminating cyber-squatters later.
Also, keep in mind that some effects of cyber-squatting can never be cleaned up. For example, the history of a twitter account or Facebook page filled with cyber-squatter/porn links can linger for years on Google. This can leave a very bad impression for potential advertisers and sponsors who won't want to be associated with a "dirty" brand.
So it's very important to acquire all the intellectual property assets early in your clients' careers.
We even provide an online portal with reports, so your clients can see the status of their brand. Proof that you're doing your job as their agent.
The key to reducing legal costs is to proactively acquire intellectual property.
Properly acquiring and managing IP assets (domains, social media) is significantly less expensive than attempting to acquire the assets at a later time through the legal system.
Avantla can:
It is typically less expensive to acquire online assets (domains, FaceBook accounts, etc) before your clients become famous or popular.
Often a web domain or social media account may legitimately have multiple uses. For example, buying an existing domain from a legitimate user can cost tens of thousands of dollars, or more -- if it is even for sale.
Early acquisitions are key. Missing an acquisition can be expensive and embarrassing for your clients.
Keeping track of all the vendors related to a brand can be a nightmare. Using a spreadsheet or a home-made database invites data loss:
Avantla can manage relationships with:
Proper security when managing online assets is very hard to get right. There are so many separate accounts and passwords for domains registrars and social media websites -- just to name a few.
Avantla's "single sign-on" features gives users the ability to login to related accounts with a single password. This maintains account password security AND gives your employees direct access to only the websites they need to see - with a single password.
Your employees never see or know the individual passwords, which helps with employee turnover. Additionally, an audit trail provides a history of all employee access to sites.
Avantla provides monthly reports proving the client's brand and intellectual property are being properly managed.
Avantla can audit the client's portfolio -- helping the agent or attorney to verify proper intellectual property management.
Self-serve access to the iPM starts at $199/year* per client (athlete, celebrity, political candidate). Or $399/year* other media property (television show, film, sports team, etc).
All the capabilities and services listed on this page are provided to you and each client 24/7/365.
After less than a few hours of training, you'll be able to utilize the iPM to track and monitor your own clients.
Fully managed access to the iPM starts at $249/month* per client (athlete, celebrity, political candidate). Or $449/month* for media properties (television show, film, sports team, etc).
In additon to all the features described on this page, your Fully Managed Plan account will be assigned an Online Presence Account Executive (OPE) whose job will be to keep your clients brand on track and updated at all times. The OPE is responsible for all data entry, adding/finding new intellectual property, cyber-squatter monitoring, and providing professional advice/suggestions for your brand. The OPE essentially becomes part of your firm, with full responsibility for your client's online presense.
* Additional costs (IP purchases, domain registration fees and trademark filing fees, etc) are not included.
